This past March at SXSW, the Disney owned subsidiary announced its digital-only line of comic books called Infinite Comics, a mix of both a traditional reading experience with bits of digital magic like moving graphics, and even demoed an augmented reality companion experience. Though the ComiXology-powered Marvel app has been in the App Store since 2010, Marvel appears to be making a real push into the digital arena this year. Phillips added that ComiXology’s “technology is by far the best.” “This partnership will allow us to innovate and advance the digital storytelling and reading experience,” said ComiXology co-founder and CEO David Steinberger. Neither company would elaborate on the length of the deal but both agreed that the partnership would allow them to advance the art of digital storytelling. Though the deal was actually signed on May 1, the announcement was delayed to make way for a particular movie premiere that some of you may have participated in over the weekend, Peter Phillips SVP and General Manager of Marvel Digital Media, told TechCrunch. Well, today it gets even better with the announcement that ComiXology and Marvel Entertainment have entered into a multi-year deal that sees the former exclusively distributing the latter’s digital catalog of English language single issues.
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